The site had been in something of a holding pattern for quite some time. The company’s blog has not been updated since October 2010, shortly after the initial wave of attention to the service, and there hasn’t been many major changes to the site, service or plugin since then.
Content creators would then get revenue from the ads that would appear alongside the embedded content. This worked for both articles and images.
Unfortunately, the service never gained widespread traction and was rarely used. Though the announcement didn’t say why it was closing, it did say that the service will be shutting down on the 20th and, with it, the buttons, badges and plugins will stop working.
So, if you have Embed Anything on your site or know anyone who does, now is the time to start removing the feature. Hopefully though, someone else will come along and find a means to make content sharing practical and profitable for everyone involved.
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